Do you love ... vibrant illustrations? Laughing at a good, if slightly cringe-worthy, pun? Doing what you can to be an eco-conscious Earthling? Sharing all these awesome things as you connect with your people? Yes!?! Then you’re in the right spot!
NANU Studio is a Hoboken, New Jersey, stationery and illustration studio founded by me, Krishna Chavda, illustrator and self-proclaimed pun queen. Since its inception, NANU Studio's dynamic offerings have distinguished themselves from other stationery brands, thanks to our vibrant color palette, engaging plant and animal imagery, humor, and our eternal commitment to our planet and sustainability that are at the core of every last product. Here, you will discover playful, thoughtful greeting cards, stickers, and art prints to connect and share with loved ones — or just add a lively pop of clever design to your space.
Why “NANU Studio,” you ask? Nanu means “little" in Gujarati, and, since I am the younger sister, I came by that family nickname honestly. I associate it with my creative juices and overall curious, spirited personality, so that one little word manages to encompass everything I do here.
As a maker and business owner, I am committed to sustainable, eco-friendly business practices. The entire card line is produced here in New Jersey using 100% PCW recycled paper, water-based inks, solar and wind power. NANU Studio strives to keep packaging minimal and as plastic-free as possible. I believe this is the only approach a brand dedicated to celebrating earth’s glorious fauna and flora should take.
I hope you enjoy these products as much as I enjoy making them!
Krishna Chavda, CEO + Illustrator
THE SHORT STORY
Krishna is an Indian-American illustrator and surface designer who was raised in Tanzania. She graduated from Drew University with a BA in Fine Art and the Savannah College of Art and Design with an MFA in Illustration. She currently resides in Hoboken, New Jersey with her 20+ indoor plants and creates in her home studio.
Over the years she has created illustrations for the editorial, publishing, and fashion industries, and for academic institutions.
Portrait by Jay Ballesteros
THE LONG STORY
Krishna was born in New York and was raised in Dar es Salaam, Tanzania for the first almost-14 years of her life. To keep Krishna busy as a child, her parents would equip her with paper, tape, a stapler, scissors, and pencil, and they wouldn't hear a peep from her for hours. She and her sister would make bookmarks, cards and postcards to give or mail to their family. Once Krishna moved to the US, she continued to send mail, though less frequently. But, her mother kept the snail mail love alive with bi-weekly and monthly postcards and letters.
After graduating from the Savannah College of Art and Design in 2011 with an MFA in illustration and a love for surface design, Krishna started making cards again while working as a surface pattern designer for fashion and an art educator for college and high school. She discovered she loved to make people belly-laugh with her witty, illustrated cards. So, she kept making more cards and made it her mission to create connection between people through love and laughter.
Krishna's illustrations are hugely inspired by her Indian heritage and Tanzanian upbringing and their colorful, vibrant cultures. Tanzania's tropical environment and famous safaris instilled in her a love for animals, greenery, and all other wild things.